Podcasting Tips

Not Having A Podcast Website Is A Strike Against Your Branding & Marketing Campaign

Though creating a podcast website is something most podcasters see as a low priority endeavor, it is actually a very important component in trying to grow a podcast. In fact, having a podcast website can be the determining factor that could lead a potential listener to click on the play button, or just leave. And …

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Podcast RSS Feed: Why It Matters and Why Should You Care

Just like in websites, a podcast RSS feed is a key pillar of optimization. A well-optimized podcast will not only become more visible on the search results but also makes it easier for others to subscribe to it. Now in the congested and competitive world of podcasting, you should leverage any method or process that …

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Your Podcast Strategy Should Include A Well Planned Branding Blueprint

When podcast strategy is mentioned, most are quick to say that they have things in place, and then proceeds to talk about content planning and their social media campaign strategy. And though those indeed play a huge role in creating a more professionally produced podcast, only a handful includes branding into the equation. And you …

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Common Mistakes You Should Avoid When Launching A Podcast

Launching a podcast is relatively easy. But regardless if you are about to launch your first or fiftieth episode, there are several mistakes that you should be aware of and absolutely avoid. Now I know we agree that the best way to correct a mistake is to learn from it. But then again, is it …

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podcast script template

These Podcast Script Writing Tips Will Improve How You Interact With Listeners

Does your podcast script clearly explain the message you want your audience to hear? As podcasters, we want our opinions to not just be heard, but to be distinctly understood by our listeners as well. And that’s where the importance of creating a well planned podcast script comes to play. Writing a podcast script starts …

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podcast script template
how to master a voice over audio using audacity

Trying To Make Sense Of How To Use Audacity To Master A Podcast

How to use Audacity to master a podcast is like asking how to tune a Honda Civic because you want to race it against a Formula 1 car. Well, it is possible – but it’s not your best option. Kinda killed the entire article, huh? Well, let’s just say just because you can, doesn’t mean …

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how to master a voice over audio using audacity

How To Promote A Podcast In An Efficient And Effective Manner

The question of how to promote a podcast is not something you think about after you’ve done your first episode. Why you ask? Well, because promotion goes hand in hand with product development. Do you really think that big companies create a product first, and then brainstorm how to promote it? How To Promote A …

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How Reverse Engineering A Podcast Could Get You Tons Of Marketing Material

Reverse engineering a podcast episode is a tactic I’ve been using for years now. For the longest time, it used to be my secret weapon when it comes to content marketing – and it indeed was quite effective. Imagine being able to squeeze out tons of social media marketing material from a single episode! If …

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Podcast SEO Tips: Optimizing Episodes For Better Search Visibility & Traffic

For many, podcast seo tips are something they don’t bother with since the argument is that the medium is audio. Though yes, audio is not something Google shows on its search results (for now) that doesn’t mean that other aspects of your podcast like the title and description sections can’t be optimized. Yes, you can …

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