Podcast Marketing

Not Podcasting On YouTube Is You Selling Yourself Short

Is podcasting on YouTube something you have thought of? Though YouTube is primarily a video sharing platform, it is also the biggest search engine for audio-related work. The fact that both record companies and artists leverage the platform is a testament to this. Add to that, YouTube also has a monetization component to it which …

Not Podcasting On YouTube Is You Selling Yourself Short Read More »

You Need iTunes Podcast Cover Art That People Want To Click On

Everyone knows that a podcast cover art is important. But still, most only start fussing over it after they’re done recording their first episode. And while there is no doubt that creating great audio content is the cornerstone of any successful podcast. Great imagery, especially for newer podcasts, is the one that piques people’s interest …

You Need iTunes Podcast Cover Art That People Want To Click On Read More »

Your Podcast Strategy Should Include A Well Planned Branding Blueprint

When podcast strategy is mentioned, most are quick to say that they have things in place, and then proceeds to talk about content planning and their social media campaign strategy. And though those indeed play a huge role in creating a more professionally produced podcast, only a handful includes branding into the equation. And you …

Your Podcast Strategy Should Include A Well Planned Branding Blueprint Read More »

How To Promote A Podcast In An Efficient And Effective Manner

The question of how to promote a podcast is not something you think about after you’ve done your first episode. Why you ask? Well, because promotion goes hand in hand with product development. Do you really think that big companies create a product first, and then brainstorm how to promote it? How To Promote A …

How To Promote A Podcast In An Efficient And Effective Manner Read More »

Scroll to Top